Can’t get enough #content on Instagram? Is following individual people just not enough to fill the social media void in your heart? Fret no more, for Instagram appears to be testing the ability to allow you to follow hashtags instead of humans, as spotted by @Social_pip . View image on Twitter Pippa Akram @Social_Pip Ok this is new. What does this do @ SimonSocialMM @ BizPaul @ NatalieTFG any ideas? I've followed 2 but can't find what that means!! 2:51 AM - Nov 10, 2017 · Hitchin, England 5 5 Replies 1 1 Retweet 2 2 likes Twitter Ads info and privacy In all seriousness, it could be a handy feature. Say you want a regular influx of cute cat photos, but can’t be bothered to search for them or follow their owners. Maybe you want your daily dose of #fitspo to come from new sources. Or perhaps you just want to follow a niche topic, and don’t know...